Meet Angela Pickett: Your Compass Guide
Jun 12, 2025
Angela is your Compasss Guide to Clarity & Compelling Copywriting!
We're delighted to introduce Angela Pickett, a seasoned Compass Guide with Your Business Compass for the past two years, who excels at turning complex ideas into clear, compelling copy. Angela’s gift for storytelling and her strategic approach to communication make her an invaluable asset to businesses looking to make a real impact.
From Diplomacy to Dynamic Copywriting
Angela's journey is as unique as it is impressive. With a Bachelor of Commerce in Marketing and a Master of Arts in Entertainment Management, she brings a strong academic foundation to her work. Her 15-year career with the Department of Foreign Affairs & Trade, including a posting at the Australian Embassy in Hanoi, honed her skills in clear communication and high-stakes negotiations—skills she now uses to craft persuasive copy.
Unraveling Verbal Messes and Crafting Connection
Angela believes that the best writing stems from genuine connection and collaboration. She has a talent for untangling complex information and transforming it into compelling content that resonates with audiences. Whether it's crafting persuasive sales pages or ambitious website copy, Angela helps businesses establish a strong online presence and connect with their ideal customers.
A Diverse Portfolio and Real-World Impact
Angela’s client base is diverse, including wineries, finance consultants, real estate agents, not-for-profits, online retailers, and government bodies. This variety allows her to bring a wealth of experience and a fresh perspective to each project. Her ability to adapt her writing style to different industries and audiences ensures that her clients’ messages are always on point.
Analytical Yet Empathetic Mentorship
As a mentor, Angela is known for her analytical yet empathetic approach. She listens carefully, understands her clients’ needs, and collaborates with them to turn ideas into marketable realities. Her mentorship sessions are structured, engaging, and focused on helping businesses articulate their value propositions effectively through storytelling.
Why Angela?
Angela Pickett’s unique blend of strategic communication insight, analytical thinking, and empathetic mentorship makes her an outstanding Compass Guide.
She empowers businesses to communicate with clarity, conviction, and connection, helping them achieve lasting success through the power of words.
As a Compass Guide, Angela’s expertise can be accessed through our Online Course + Guidance, and you can also add on a Mentoring Guidance Pack for 4 x personalised Strategy Sessions with any mix of our Guides on your small business journey.
We are so proud to have Angela as part of our team, and we know her guidance will help you achieve your communication goals.
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