Turn Strategy into Action
Workshops + Regional Masterclasses
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Practical business support for regional communities —
delivered with care, clarity and real-world experience
High-impact, 3-hour masterclasses for small business owners
— co-facilitated by experienced Compass Guides
and designed to solve real problems, not add more noise.
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Regional small business owners don’t need more information...
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They need space to think, practical guidance, and support they can actually apply.
Your Business Compass masterclasses are designed to meet people where they are —
juggling work, family, income pressure and uncertainty — and help them move forward with clarity and confidence.
These sessions are:
✓ practical and discussion-led
✓ grounded in real business experience
✓ designed for follow-through, not overwhelm
✓ aligned with regional ecosystems and support services
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what we deliver:
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3-Hour Regional Business Masterclasses
Each masterclass focuses on one core business topic and is co-facilitated by two experienced Compass Guides, allowing for:
✓ high-touch interaction small-group problem solving multiple perspectives
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✓ tailored support during the session
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✓ Sessions are structured, but flexible — designed to respond to the actual challenges in the room, not just a slide deck.
participant success
Cassie Fuller
Gleeson Collective
"I found today really useful. It was a good reminder to check in on your business. There were some really good take-home strategies - some we can implement immediately and some longer term things that we can 'pull out' the workbook at some time and implement them later. So yes, very useful for my business."
CLARE VALLEY, FEB 2025
how the sessions work
EACH 3-HOUR MASTERCLASS INCLUDES:
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âś“ Guided discussion around a core business challenge
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✓ Practical frameworks participants can use immediately
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✓ Real examples from regional and small business contexts
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✓ Time to reflect, ask questions and apply learning
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✓ Clear next steps and local pathway connections
MASTERCLASS FORMAT
 3 HOUR DEEP-DIVE into:Â
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Topic Overview
Topic Deep Dive & Expert Insights
Interactive Activity &/or Guided Worksheet Â
 Group Coaching
Q+A
Action Plan & Takeaways Â
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Includes Compass Guide Attendance, + Topic WorkbookÂ
Participants leave with:
âś“ clarity about what matters next
✓  practical actions they can take immediately
✓  increased confidence to move forward
✓  connection to relevant local support
 MASTERCLASS TOPICS AVAILABLE:Â
 Business Clarity & Direction
Helping business owners identify what to focus on next — and what can wait.
 Financial Confidence
Cash flow, pricing and decision-making without overwhelm.
Marketing that Makes SenseÂ
Cutting through noise to focus on what actually works.
Leadership, Capability + Boundaries
Running a business without burning out.
The Way We Work
Simple systems, using AI, sustainable workload and operational clarity.
Reflect, Reset + Plan Forward
Turning reflection into a realistic 30–90 day plan.
why this model works:
✔ Designed for people balancing multiple roles
✔ Short, accessible delivery format
✔ High engagement and participation
✔ Complements existing workforce, self-employment and business support programs
✔ Reduces fragmentation by aligning with local services and pathways
who It’s perfect for:
+ Local cafés, wineries, breweries & distilleries
+ Retail + e-commerce, artisans & makers
+Â Regional business groups, local councils, co-working spaces
+Â Freelancers + Independent Contractors
+Â Established businesses + startups
+ Tourism, Agricultural & Food Producers
who we partner with
We regularly collaborate with:
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Regional Development Australia
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Councils
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Startup and innovation hubs
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Workforce and self-employment programs
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Place-based initiatives and community organisations
Delivery is flexible and designed to integrate into existing regional activity.
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let’s talk
If you’re looking to deliver meaningful, place-based business support in your region,
we’d love to explore how we can work together.
Learn More - Partner with Usco-facilitated by compass guides
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Local Legends | Brain Power | Better Together
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Each masterclass is delivered by:
Shelley Cox, Founder of Your Business Compass
One additional Compass Guide, selected based on topic and participant needs
Compass Guides are experienced practitioners across marketing, finance, operations, leadership and wellbeing — ensuring participants receive relevant, grounded support, not generic advice.
Angela Pickett - Copywriter
WEBSITE COPY & CONTENT
SALES PAGE WRITING
AWARDS & GRANT WRITING
Johan Czanik - Your Number Man
FINANCIAL CLARITY
CASH FLOW MANAGEMENT
PROFITABILITY STRATEGIES
Penelope Dodd - Business Coach
PURPOSE-DRIVEN GOAL SETTING
HOLISTIC STRATEGY
MENTORSHIP
Lydia Kalleske - For Abel Photography
STORYTELLING
BUSINESS PHOTOGRAPHY
LIFESTYLE + LUXE EXPERIENCES PHOTOGRAPHER
Laura Mudge - Smudge Copywriting
E-COMMERCE SPECIALIST
COPYWRITING EXPERTISE
BUSINESS + SUSTAINABILITY INSIGHT
Bec Retz - Bec Alison Marketing
SMALL BUSINESS MARKETING
STRATEGIC SALES GROWTH
SOLO + SERVICE-BASED ENTREPRENEURS
Here's some questions you may have...
Why is a Masterclass great for small business owners?
Who is this Masterclass for?
How do I register?
What is the Masterclass Format?
What do I need to bring?
What is your Ticket Refund & Transfer Policy?
Want us to bring a workshop to your region?
Sign up to express your interest and stay updated for when we bring the Roadshow to a location near you!